Do you like to “scratch that analytical itch?” If that question makes sense to you, follow along as we uncover what it is to be a professional marketing executive. This week Kris chats with would-be-scientist turned consumer marketing expert, Ariann Langsam- Vice President of Consumer Marketing at Pilot Pen. If you are a “winner”, achievement driven and “type A”, you will be nodding your head a lot listening to Ariann – a real life Wonder Woman type! If you like figuring things out, analyzing numbers and data, connecting with people and getting into their minds, you will love this high octane career conversation!
There are many ways to get involved in marketing — if you can envision yourself as a future CEO or member of the Executive team, you can definitely take notes from Ariann on ONE way to accomplish this! If you need motivation for keeping those grades up in high school and college, here is your episode! At the most advanced levels, this is a business career that requires you to keep your foot on the gas pedal in an often “up or out” culture. If you are pursuing or already have a specialist degree, you’ll also learn how to parlay that knowledge into a career in business.
Linkedin – Vice President of Consumer Marketing at Pilot Corporation of America
University of Rochester- Simon Business School